Marketing & Digital Branding

Our marketing department works to attain off-field opportunities that help build the athletes’ personal brand and maximize their earnings. This entails generating and executing partnerships at the local, regional, and national levels in traditional & digital marketing, co-branding opportunities, and cross-promotional product seeding relationships.  Our athletes participate in comprehensive endorsement campaigns with some of the biggest brands in sports marketing that encompass TV, radio, print, personal appearances, social media integration and more.

BHSC is at the cutting edge of the emerging social media landscape and supports our clients’ digital brands through implementing social media strategy and management. Athletes with a presence on platforms such as Twitter, Instagram, and Facebook have a distinct advantage for public relations exposure and marketing deals. Our marketing team emphasizes digital branding to maximize exposure and growth on social media, as well as negotiates endorsement deals with MLB and major brands to leverage our clients’ digital presence, adding to off-field earnings and brand awareness.

For marketing inquiries, please email mkt@bhscouncil.com.